Tricots Liesse Brochure
Tricot Liesse wanted to improve its image on the Asian market. It was not getting the right exposure for its high-end product: custom-designed swimsuit fabrics for international fashion houses. DG4 repositioned Tricot Liesse with a promotional brochure in five languages (English, French, Italian, Mandarin and Cantonese), complete with fabric samples. This got an immediate positive response from customers.